WordPress Vs. Ghost: 5 Main Differences

WordPress Vs. Ghost: 5 Main Differences. WordPress is a top Content Management System (CMS), with over 33% of the internet using it. However, WordPress started out as a simple blog platform. It has evolved to power some of the most popular and complex websites. However, it is still a powerful blogging platform. Ghost is a publishing platform that aims to be the publishing platform that WordPress could be if it had developed in a different direction. Let's take a closer look at WordPress vs. Ghost features so you can decide which platform will best handle your content.

WordPress Vs. Ghost

WordPress Vs. Ghost: 5 Main Differences

1. WordPress vs. Ghost – Who Are They for?

When comparing these platforms, your audience must be at the forefront of your thoughts. The platform that is best for you depends on who you are creating content for.

WordPress is for those who are looking to create content and have access to almost limitless features. They can also customize each aspect of their website to meet the needs of their users. It is important to note that WordPress Pages and WordPress Posts are the core of many new features. This indicates that the platform's focus remains content creation and publishing, even though it has been transformed into a CMS platform. WordPress has both self-hosted and hosted versions.

Ghost is for those who love to create content. Ghost was originally developed as a publishing platform. It has since evolved to be a publishing platform. This is a robust app for new-media creators to publish, share, and grow a business around their content. It offers modern tools to build a website, publish content, send newsletters & offer paid subscriptions to members. Ghost's entire structure and feature set is dedicated to getting your content in front of readers. This includes public content, paywalled membership stuff, or email marketing that combines both.

2. Learning Curve/Ease-of-Use

You want to create as little friction as possible between your words and the readers of any publishing software.

WordPress's Learning Curve

It can be quite overwhelming to learn WordPress. Although the interface has evolved over time, it has not changed significantly. The majority of menu items are functional and simple–Posts and Pages, plugins, and themes.

There are some unique features you will need to know, like widgets and menus under Appearance, while plugins have their own main dashboard space. Instead of having tabs or other peculiar leftovers from decades-long development cycles, primary WordPress settings are separated into pages.

It is easy to create a post. Posts – Add New and Publish. Although the Block Editor is easy to use, it can sometimes be cumbersome.

Ghost's Learning Curve

Ghost's dashboard is designed to show you from the moment you log in that Ghost is focused on publishing and writing content. From the beginning, the Posts section is prominently displayed in the menu. All of your archives is available without the need for additional clicks.

To add a new blog post, click on the + button. The screen looks very similar to the WordPress Block Editor. Both are functionally identical. Ghost's editor, however, is not as extensible as WordPress's. 

While Ghost's learning curve is lower than WordPress's, the trade-off is that Ghost allows you to customize and use fewer features on your site.

3. Customization Options (Themes, Plugins, and Integrations)

WordPress Customization

WordPress excels in customization, surpassing almost all other competitors. WordPress is full of plugins, themes, widgets, and code snippets that allow developers to make it look and do almost anything. WordPress is the clear winner in terms of design and integrations. (And many other platforms, as well. )

WordPress.org has thousands of themes that you can download for free. There are 3,989 themes available at the moment. This means that you have a good chance of finding one that matches your vision. However, it may not contain all the features that you need.

This is where WordPress.org's plugin repository comes in. This repository, like themes, has thousands of plugins that can be used to enhance your site's design and utility features.

WordPress is an open-source program. WordPress uses PHP and React.js to be extensible. WordPress can do almost anything you imagine if you have the necessary programming knowledge. It's fine if you don't have enough coding knowledge to use the editors. You can use the theme and plugin repositories to build the website you want.

WordPress Support Forums

Ghost Customization Options

Ghost offers limited customization options for your website. Ghost has a theme library similar to WordPress. However, it is very limited. There are currently 92 themes available. Only 15 are free. Other themes range in price from $29 to $1599. Premium WordPress themes can be purchased at a similar price.

You can also create your Ghost theme using the Handlebars template language. This is a bit out of many peoples' wheelhouses, but it's possible.

All customization options, other than the themes, are available in the Settings section of your Ghost dashboard. In terms of design, you can change accent colors, logos, and fonts, as well as icons. You can also create navigation menus, newsletter templates, opt-ins, and try out new features.

You can also customize code for Ghost websites in the Code Injection section of the settings. However, it is limited to the Header and Footer areas.

If your goal is to publish as quickly as possible, look professional, and have an amazing experience doing it, then you might be able to overlook the limitations of Ghost's customization options.

4. Self Hosting WordPress vs. Ghost

Both platforms are open source. You can also run the platforms from your local development environment or web server.

This match is sure to be won by WordPress. WordPress is so ubiquitous that every web host has WordPress installers. The famous 5 Minute Install is made even easier by their assistance. Hosting is available anywhere. Support can be found almost anywhere.

Ghost makes self-hosting a breeze. It will be installed by command line using Node.js or NodeSource. You'll need both root and non-root users within your server and a VPS. Ghost is a Digital Ocean partner that offers a Ghost image you can use in a similar way to the WP quick installs. However, that's an exception and not the norm.

Ghost Pro is an excellent platform that's comparable to WordPress.com or.org. However, Ghost Pro, as a self-hosted application, can prove difficult for anyone but the technically skilled. Ghost is a publishing platform, so you might not be a command-line wizard.

5. E-commerce

WordPress Ecommerce Option

WooCommerce is the first to launch WordPress. WooCommerce is a free plugin that is also supported by a wide range of premium and free extensions. It dominates the WP eCommerce market. It's a good reason. It's excellent.

After installing the plugin, you can quickly sell physical goods. Digital goods are only a click away. These extensions and add-ons are necessary to make WooCommerce work at its best. An extension may be required to restrict purchases to your members in order to get the best out of WooCommerce for digital goods.

WooCommerce can be used to do virtually any type of eCommerce. It's fantastic. You will need to create your dream store, just like WordPress themes/plugins.

Ghost Ecommerce

Ghost eCommerce is a bit different. Ghost eCommerce is not a storefront or shop. Ghost allows you to sell memberships and access your content. Monetization is at the top of your dashboard from the moment you open it. The dashboard will show you your revenue from membership over the last 30 days.

You can set who has access when you publish a post. It's simple and built into Ghost. This feature is described in one of their sample posts. We will also show you how it looks when a post is made available only to paid members.

Ghost is a catch. You are selling memberships. You are not selling goods or services. These memberships can be treated in much the same manner as a WooCommerce digital shopfront. However, Ghost was created for you to build a community, not just one-off sales.

This is not a problem. It's simply the different audience WordPress has compared to Ghost. Ghost's membership posting and newsletter features are amazing for publishing eCommerce. It is an incredible platform. It's impossible to sell individual items.

These are some of the differences between WordPress and Ghost. Hope you have understood both.

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